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Publish or Perish - The Educator's Imperative
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Publish or Perish - The Educator's Imperative
Strategies for Writing Effectively for Your Profession and Your School



March 2002 | 256 pages | Corwin

The definitive guide to writing for publication (and more)!

Successfully translating thoughts and ideas into the printed word can seem daunting to even the most experienced educator. Step-by-step, author and scholar Allan A. Glatthorn guides education professionals through the basics of the writing process, empowering them with the tools to create and enhance their own professional submissions and writings. The down-to-earth, conversational tone helps to effectively convey and outline specific writing strategies for contributions to research journals, articles, op-ed pieces, manuscripts, literature reviews, theses, funding proposals, internal organizational writing.

Key features include:

  • Finding a topic
  • Correctly identifying your audience
  • Choosing the appropriate forum
  • Revising and editing
  • Working with editors and publishers
  • Maximizing use of the Internet and other technological tools 

Allan A. Glatthorn taught writing for more than 25 years and was a Distinguished Research Professor Emeritus at East Carolina University. During his prolific 55-year teaching career, he authored more than 50 texts on writing and more than 30 professional books. In Publish or Perish—The Educator's Imperative, he shared his wealth of knowledge and experience about professional publishing and the writing process, in hopes that his work would help readers achieve their own goals and imperatives.


 
Preface
 
Acknowledgments
 
About the Author
 
Part I: Getting Started
 
1. Becoming a Published Writing Professional
The Reasons for Writing and Publishing

 
The Drawbacks of Writing

 
Learning to Write

 
The Organization of This Work

 
 
2. Focusing and Planning for the Long Term
Finding a Focus

 
A Rationale for Finding a Focus

 
Making the Long-Term Plan

 
Complete the Writing Life Stream

 
Complete the Research Life Stream

 
A Final Note

 
 
3. Using the Tools of the Writer's Craft
Books and Journals

 
A Writer's Notebook

 
Computer, Printer, and Word Processing Software

 
Other Uses of the Technology

 
Other Hardware

 
A Final Note

 
 
Part II: Mastering the Writing Process
 
4. Finding a Topic
Write About What You Know

 
Study Professional Journals

 
Use the Focus Finder

 
Go Against the Grain

 
Find a Problem

 
 
5. Building the Knowledge Base
Make Preparations

 
Use a Comprehensive Retrieval Process

 
Continue to Update Your Files

 
 
6. Organizing Your Writing
The Nature of Reader-Centered Organization

 
Identify Type of Writing and the Audience

 
Review the Literature

 
Make Visual Presentations

 
Make Your Organization Known to Your Reader

 
 
7. Writing the First Draft
Get Ready to Write

 
Listen to Your Writing

 
Be Aware of Paragraph Length and Topic Sentences as You Write

 
Integrate the Knowledge Base

 
Focus on Results

 
 
8. Revising and Editing
Knowing When to Revise and Edit

 
Getting Help in Revising and Editing

 
Revising Effectively

 
Editing Carefully

 
 
9. Publishing: Working With Editors and Publishers
Choosing the Right Venue

 
Choosing a Publisher

 
Understanding the Publishing Process

 
Knowing the People in the Process

 
Working With Editors

 
Writing the Query Letter

 
Developing the Proposal

 
Signing Contracts

 
 
Publishing in Journals
 
A Concluding Note
 
Part III: Writing for the Profession
 
10. Writing for Practitioners' Journals
Study and Select the Journal

 
Decide About a Query Letter

 
Build the Knowledge Base

 
Write and Effective Introduction

 
Understand the Types of Practitioner Articles

 
Take Care of the Final Details

 
A Concluding Note

 
 
11. Writing for Research Journals
Take Care of Preliminary Matters

 
Follow General Guidelines

 
Write the Abstract

 
Write the Introduction

 
Review of the Literature

 
Explain the Methodology

 
Report the Results

 
Summarize and Discuss the Results

 
A Concluding Note

 
 
12. Writing the Opinion Piece
Handling Preliminary Matters

 
Writing the Introduction

 
Stating Your Arguments

 
Writing the Rebuttal

 
Writing the Conclusion

 
Revising as Necessary

 
A Concluding Note

 
 
13. Writing the Big Book
Getting Ready to Write

 
Writing the Big Book

 
Writing the Front Matter

 
Writing the Remaining Chapters

 
Taking Care of Final Matters

 
Revising and Preparing for Submission

 
Promoting the Published Book

 
 
14. Using the Internet
Learning From the Internet

 
Seeking Funding

 
Communicating With Others

 
Publishing on the Internet

 
 
Part IV: Writing in Academic Settings
 
15. Writing the Review of the Literature
Planning the Review

 
Writing the First Draft of the Review

 
Meeting Requirements of Special Uses

 
 
16. Responding to Your Reading
Before You Read

 
Read Appreciatively and Critically

 
Write Your Response

 
 
17. Mastering the Academic Style: Research Proposal, Thesis, and Dissertation
Writing the Academic Style: Organization

 
Making the Organization Clear

 
Choosing the Right Words

 
Mastering Sentences

 
Mastering the Paragraph

 
Some Final Reminders

 
 
Part V: Writing in the Organization
Sharon Schlegel and Allan Glatthorn
18. Publishing in the Local Paper
Cultivating Local Sources

 
Establishing Contact

 
Writing the News Release

 
Writing Letters to the Editor

 
Writing Feature Articles

 
Working With a Reporter or Journalist

 
Writing the Feature Yourself

 
Writing a Column

 
 
19. Writing Successful Proposals for Funding
Before You Start Writing

 
Writing the Proposal

 
Resources

 
 
Part VI: Conclusion
 
20. A Look Behind and A Look Ahead
A Look Behind

 
A Look Ahead

 
 
Index

Superbly organized and presented . . .Publish or Perish is the definitive and strongly recommended introduction to converting ideas into the printed world in order to establish and achieve professional goals through the process of writing and being published.

Midwest Book Review, August 2003

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